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001

Ad Age Small Agency of the Year: Kyp is Runner Up

Kyp team blogs
Kyp’s trophy cabinet received a very welcome addition at the prestigious Ad Age Small Agency Awards on July 15th. We took home the award for Small Agency of the Year: Runner Up (11-to-75 employee category)...


002

Internet overload prevents patients from researching conditions on web

Kyp research
While three quarters of people are going online for health information, many say there are just too many sites to choose from and would like recommendations from doctors, according to a US new survey on patient behavior from consumer engagement specialists Kyp and Opinion Research Corporation...



003

Kyp takes an equity stake in Visible Computing

Press release
Marketing specialist Kyp has taken an equity stake in technology company Visible Computing. The companies have previously worked closely, as Kyp has been as the exclusive licensee for VC's patented proprietary technology within the marketing arena...
004

Light Reading: Telcos to consumers: Help yourself

Media coverage
Light Reading's feature explores how telcos are helping consumers to help themselves and uses the example of the self help download tool we created for Verizon.

"Verizon is trying to speed up that process by mailing consumers an interactive tool, the iKyp Webkey, which was developed by marketing specialist firm Kyp. Plugged into the USB port of a PC, it automatically launches Verizon's In-Home Agent and allows consumers to complete the setup with one click. The Webkey thus far has a 10 percent customer response rate, which exceeds the success rate of other Verizon direct-mail promotions, the company says."
005

11% response for Verizon program in first two weeks

Press release
Verizon has announced the early success of a new iKyp webkey program to promote its new ‘In-Home Agent’ service...
006

Tailor-made 2010 Inspiration

Kyp team blogs
At Kyp we are passionate about creating very unique solutions that address our clients’ very individual challenges. Here is a taster of how we’ve been applying our physical engagement thinking for some leading brands...