Kyp have released their first research study of 2010, providing an insight into the relationship between British consumers and service providers from sectors including energy, telecommunication, insurance and financial services.
The findings revealed that only 37% of respondents communicate with service providers online, and in some sectors, up to 38% of consumers are considering switching providers within 6 months.
The survey was conducted by OnePoll in December 2009. The mixed sample consisted of 3,000 British consumers.
Find out more and download your free copy of the research paper
here.