At Kyp we are passionate about creating very unique solutions that address our clients’ very individual challenges. Here is a taster of how we’ve been applying our physical engagement thinking for some leading brands:
- Live Nation’s alternative program is an all in one festival survival kit…
2010 is a massive event year with the Winter Olympics, World Cup and numerous music festivals taking place. Live Nation, the world’s premier live entertainment company wanted a creative retail program solution for their Download Festival. Kyp designed and created a pocket-sized guide incorporating a venue map, gig listings, partner discounts and advertising into a compact carrier that included a flash light, FM radio and lanyard. Retailing at £10 a piece this sell-out item added an important incremental revenue stream.
- Vielife’s ‘New You’ pack measures up for health program
Promoting improvements in health and wellbeing is a continuing driver in today’s business environment. Vielife, a company specialising in staff health and welfare used an innovative iKyp solution which included a specially designed tape measure as an engagement piece for client staff, to drive them to an online support program which allows them to track their success.
- A waterproof disaster preparedness kit for the city of San Francisco…
The Big Rumble campaign aims to help San Francisco residents protect themselves in the event of a natural disaster. Kyp produced a keep-safe resource containing essential information and advice including a waterproof map of the city.