Close the loop on Rx trends and ROI analysis.

Kyp is helping pioneer entirely new marketing strategies that redefine the “first mile” and allows clients to capture “behavior metrics” at the representative, medical office, and patient level, while moving audiences across multiple marketing objectives for education, adherence, relationship management, and more.
 
This proprietary and customizable application tracks the unique code on each iKyp webkey across physical and digital interaction points and correlates the data with Rx reports (new starts and script refills, etc).

By closing the loop on a physician or patient brand experience, CurametRx enables healthcare marketers to define new best practices and refine tactics based on Rx analysis and real engagement journey data.