eBridge solutions

eBridge solutions, which unite Kyp’s physical engagement expertise with Sony DADC’s personalization technology, is the intelligent new medium that delivers a customized experience right into the hands of your target audience. eBridge engages customers with a seamless offline and online experience with real-time data and measuring capabilities.

Kyp’s physical engagement expertise combined with Sony DADC’s eBridge technology enables marketers to develop business strategies to create one-on-one relationships with customers and distributed CD/DVD recipients. Kyp’s iKyp mailers are designed to appeal to the various human senses to physically and emotionally engage recipients with brand messages offline, before immersing them in personalized rich media and online content via the Sony DADC/eBridge enabled disc.

eBridge solutions can combine an iKyp mailer pack, optical media disc (CD or DVD), disc-based multimedia and online content. Each component can be personalized with a unique ID matched to the individual recipient, making every stage in the campaign traceable and measurable. Personalized messaging, tailored multimedia content and pre-filled forms give people more reasons to respond than traditional direct mailings.

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