Kyp analytics
Kyp analytics, powered in partnership with Sony DADC/eBridge, delivers a rich suite of personalized analytic services in real time - providing easy to understand website tracking, data management, metric reports for iKyp webkey campaigns.
eBridge analytics software allows marketers to monitor, analyze and manage a campaign through its intelligent tools and functions, including:
- Aggregate total visits and hits
- Monitor response rates based on percent of distribution
- Capture geographical activity
- Generate standardized and/or custom reports
- Utilize Performance Indicators to view campaign details and activity
Engaging target audiences is only the first step in building a successful marketing program. Measuring the results and tracking behavior with unprecedented accuracy not only provides insight, but can influence what you do next. These analytic resources are a must have in order to close the loop, maximize investment and learn from your marketing campaign.
Get in touch to learn more about how Kyp can build a solution for your brand.